Endang Sri Rejeki, Marsudi, Universitas Ahmad Dahlan, Indonesia

• Journal of Food and Culinary Vol. 5 No. 1 [Juni 2022] - Articles
  Pengaruh Ekuitas Merek (Brand Equity) Terhadap Keputusan Pembelian Produk Starbucks Coffee pada Masa Pandemi (Studi Kasus di Starbucks Coffeee XXI Empire Yogyakarta)
  Abstract  PDF