Initiation of implementation of covid-19 tough workers and digital marketing expansion in sticker cutting business in Seduri Village, Mojokerto

Tri Mul Yono; Yudha Nurdian

doi:10.12928/jpm.v6i3.5244

Authors

Tri Mul Yono Universitas Jember
Yudha Nurdian

DOI:

https://doi.org/10.12928/jpm.v6i3.5244

Keywords:

Cutting Sticker, Training Skills, Covid-19, cutting

Abstract

At the Dheary Sicker company, there are various problems due to the Covid19 pandemic, in addition to decreasing their income, there is also a lack of
concern for prevention regarding Covid- 19. This is a background for the
holding of education regarding the application of health protocols in the
workplace because in the workplace many people go in and out to carry out
economic activities. The method used in dealing with these problems is the
Thematic KKN Back To Village University of Jember with the Education
work program regarding the rules of Health Protocol in the workplace such
as mandatory use of masks, washing hands, and maintaining a safe distance.
In addition, to expand the market share in the cutting sticker business so that
it remains in the midst of the Covid pandemic, among others, by conducting
online promotions using digital sites such as WA and FB, and Shopee to
market their products. Furthermore, regarding labeling training on products
and finally performance evaluation.

Author Biography

Tri Mul Yono, Universitas Jember

Prodi Ekonomi Pembangunan

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