Analysis of Customer Needs in the House of Quality to Improve the Quality of Inpatient Room Services at Hospital X in Yogyakarta

Authors

  • Erlin Susilo Wati Fakultas Kesehatan Masyarakat, Univesitas Ahmad Dahlan
  • Siti Kurnia Widi Hasuti Fakultas Kesehatan Masyarakat, Univesitas Ahmad Dahlan
  • Rokhmayanti Rokhmayanti Fakultas Kesehatan Masyarakat, Univesitas Ahmad Dahlan
  • Fardhiasih Dwi Astuti Fakultas Kesehatan Masyarakat, Univesitas Ahmad Dahlan
  • Selly Aprianda Syah Putri Fakultas Kesehatan Masyarakat, Univesitas Ahmad Dahlan

DOI:

https://doi.org/10.12928/ijhr.v7i1.11324

Abstract

Background: House of Quality is a matrix that is widely used to achieve higher customer satisfaction. Hospital X in Yogyakarta City is one of the Private Hospitals type B, The number of unstable patient visits each year and the presence of various patient complaints may be caused by several factors that influence patient perceptions in choosing health services in inpatient installations. The purpose of this study was to analyze Customer Need in the House of Quality (HOQ) in improving the quality of service in the Inpatient Installation of Hospital X in Yogyakarta City.

Methods: This study uses a qualitative method with a phenomenology design type. The method of selecting subjects uses a purposive sampling method with the consideration of researchers, namely, patients from the VIP sakinah ward of Hospital X in Yogyakarta City with details, 3 key informants with a minimum of 2 days of care. While the triangulation informants are 3 people. with details, 1 Ward Officer, 1 Service Quality Committee Officer, 1 Public Relations and Marketing Officer.

Results: Based on the results of the analysis of 5 dimensions, tangibles, reliability, responsiveness, assurance and empathy. Each patient gives their own perception and expectations, there is one dimension of service quality that patients consider less good, namely the empathy dimension. In the empathy dimension, patients feel that officers have not fully paid attention to patients.

Conclusion: there is one dimension of service quality that patients consider less good, namely the empathy dimension, as a quality improvement strategy, hospitals can conduct excellent service training.

References

A. W. Wicaksono, “Penerapan Metode QFD Pada Rencana Pengembangan Sekolah Di SMKN 2 Yogyakarta,” skripso S1 Fak. Tek. Univ. Negeri Yogyakarta, p. 185, 2013.

E. S. M.Imron Rosyidi, I wayan Sudarta, Manajemen Mutu Pelayanan Kesehatan. Yogyakarta: Gosyen Publishing, 2020.

W. and F. T. The Health and Social Care Information Centre, “Data on Written Complaints in the NHS 2011-12,” no. August, pp. 1–81, 2012.

A. Anhari and H. Setyono, “Analisis Sikap Konsumen Pada Rumah Sakit Umum,” Univ. Ahmad Dahlan, pp. 44–55, 2019.

M. E. P. Prof. Dr.Sugiono, Metode Penelitian Kesehatan, Pertama. Bandung: Aflabeta, 2020.

Hendrisman, S. Sutomo, Arnawilis, B. Hartono, and Lita, “Analisis Manajemen Pemeliharaan Sarana dan Prasarana di Rumah Sakit Umum Daerah Rokan Hulu,” J. Kesehat. Komunitas, vol. 7, no. April, pp. 45–56, 2021.

Depkes RI, “Pedoman Teknis Sarana Dan Prasarana Rumah Sakit Kelas C,” pp. 1–95, 2007.

C. Lee, S. M., Lee, D., & Kang, “The impact of service quality on customer satisfaction and loyalty: Moderating effects of identify visibility,” J. Retail. Consum. Serv., vol. 61, 2021.

C. S. Goh, M. L., Low, L. L., & Tan, “Enhancing hospital service reliability through human resource management: An empirical investigation,” J. Serv. Theory Pract., vol. 35, no. 5, pp. 689–709, 2021.

M. H. Nguyen, T. H., Nguyen, N. T., & Le, “he impact of service quality on patient satisfaction and loyalty in public hospitals: Evidence from Vietnam,” BMC Health Serv. Res., vol. 22, no. 1, p. 206, 2022.

S. Jain, R., Aagja, J. P., & Bagdare, “Measuring service quality in healthcare: An integrated approach using SERVQUAL and QFD,” Int. J. Health Care Qual. Assur., vol. 34, no. 2, pp. 106–125, 2021.

Kementerian Kesehatan RI, Permenkes Nomor 4 Tahun 2018. 2018.

Z. Z. Rahman, S., Zainal, A., & Ariffin, “Responsiveness in healthcare: A crucial factor in patient satisfaction and loyalty in Malaysian public hospitals,” J. Healthc. Manag., vol. 67, no. 2, pp. 142–154, 2022.

S. Y. Kim, J. H., & Kim, “Impact of healthcare workers’ responsiveness on patient satisfaction in emergency departments,” Int. J. Environ. Res. Public Health, vol. 20, no. 3, p. 1559, 2023.

I. A. T. dan D. Lena, Manajemen Mutu Informasi Kesehatan I:Quality Assurance, Pertama. Pusat Pendidikan Sumber Daya Manusia Kesehatan (KEMENKES) Badan Pngembangan dan Pemberdayaan Sumber Daya Manusia Kesehatan Edisi 2017, 2017.

R. Indonesia, “Undang - Undang Republik Indonesia Nomor 44 Tahun 2009 Tentang Rumah Sakit,” Undang Undang RI, vol. 2, no. 5, p. 255, 2009.

G. S. Juwita, L. Marlinae, and F. Rahman, “Hubungan Mutu Pelayanan Dengan Kepuasan Pasien Rawat Inap Di Rumah Sakit Umum Daerah Tamiang Layang,” J. Publ. Kesehat. Masy. Indones., vol. 4, no. 2, pp. 49–56, 2017, doi: 10.20527/jpkmi.v4i2.3841.

M. Sujarwo and S. Subekti, “Membangun Quality Function Deployment Untuk Meningkatkan Kepuasan Pasien Pada Rumah Sakit Di Kota Tegal,” Benefit J. Manaj. dan Bisnis, vol. 3, no. 1, p. 74, 2018, doi: 10.23917/benefit.v3i1.6741.

Haerawati Idris ; Intan Gayatri, Monograf Penilaian Mutu Pelayanan Kesehatan di Rumah Sakit: Pendekatan Quality Function Deployment. 2021.

A. Prabhu, S., Rao, S., & Shetty, “Enhancing patient satisfaction through effective communication and responsiveness in healthcare services,” J. Patient Exp., vol. 9, 2022.

R. Chaudhary, S., Bhardwaj, A., & Gupta, “Patient satisfaction and perceived quality of health care services: Evidence from Indian hospitals,” ournal Heal. Manag., vol. 24, no. 3, pp. 275–290, 2022.

S. Kaur, P., Gupta, M., & Singh, “The impact of service quality on patient satisfaction and loyalty in hospitals,” Int. J. Health Care Qual. Assur., vol. 36, no. 1, pp. 46–63, 2023.

Downloads

Published

2024-08-29