An SROI analysis in measuring effectiveness of CSR Enduro entrepreneurship program of PT. Pertamina lubricants production unit Cilacap 2019-2021
DOI:
https://doi.org/10.12928/commicast.v4i1.6910Keywords:
CSR , SROI , Enduro Entrepreneurship Program , PT. Pertamina LubricantsAbstract
CSR is a corporate responsibility program carried out with a social and business approach that is able to contribute to sustainable development for stakeholders or stakeholders. The sustainability contribution that can be made by companies to stakeholders can be in the form of economic, social and environmental benefits. This study aims to determine the social impact of the CSR program creating shared value that has been carried out by PT. Pertamina Lubricants Production Unit Cilacap in 2019-2021 and conducted an analysis using the social return on investment analysis knife. The type of research used is qualitative research with field research research methods. Every program carried out certainly aims to achieve something and have a positive impact on program targets. Likewise, this CSR program has economic, social and environmental impacts. This research has found out that the CSR Program carried by PT. Pertamina Lubricants, PU Cilacap brought the 1:5 comparison as the result calculated with SROI.
References
Akbari, M., & McClelland, R. (2020). Corporate social responsibility and corporate citizenship in sustainable supply chain: a structured literature review. In Benchmarking (Vol. 27, Issue 6). https://doi.org/10.1108/BIJ-11-2019-0509
Aziz, A., Kee, D. M. H., Danieal, D., Azmi, M., Firdaus, M., Alkhalaf, L., & Tripathi, A. (2020). Corporate Social Responsibility and Citizenship Behaviour: A Case Study of Dell. Journal of The Community Development in Asia, 3(1). https://doi.org/10.32535/jcda.v3i1.704
Barbosa, M. W., & de Oliveira, V. M. (2021). The Corporate Social Responsibility professional: A content analysis of job advertisements. Journal of Cleaner Production, 279. https://doi.org/10.1016/j.jclepro.2020.123665
Basset, F. (2023). The Evaluation of Social Farming through Social Return on Investment: A Review. Sustainability, 15(4), 3854.
Cahan, S. F., Chen, C., Chen, L., & Nguyen, N. H. (2015). Corporate social responsibility and media coverage. Journal of Banking and Finance, 59. https://doi.org/10.1016/j.jbankfin.2015.07.004
Cai, H., Tan, C., Wang, H., & Zhong, T. (2019). Does Regional Favoritism Affect the Relationship between CSR Performance and the Ability to Obtain Bank Loans? Emerging Markets Finance and Trade, 55(7). https://doi.org/10.1080/1540496X.2019.1567265
Chrysanti, N. (2019). Implementasi Program Corporate Social Responsibility (CSR) Shell pada Bidang Lingkungan di Delta Niger tahun 2012-2016.
Darwis, R. S., & Resnawaty, R. (2018). The Role of Stakeholders in the Implementation of CSR Program by Pertamina Subang. International Journal of Science and Research (IJSR), 7(2).
Das, J. K., Taneja, S., & Arora, H. (2021). Corporate social responsibility and sustainable development: Strategies, practices and business models. In Corporate Social Responsibility and Sustainable Development: Strategies, Practices and Business Models. https://doi.org/10.4324/9780429295997
David, F. R. (2017). Strategic Management: A Competitve Advantage Approach. In Pearson Education Limited (Vol. 1).
Delbard, O. (2020). The Corporate Social Responsibility Agenda. In The Corporate Social Responsibility Agenda. https://doi.org/10.1142/11451
Emerson, J., & Cabaj, M. (2000). Social return on investment.
Fadillah, D., Nuryana, Z., & -, S. (2020). Public Opinion of the facial recognition policy in China by Indonesian Student in Nanjing City. International Journal of Psychosocial Rehabilitation, 24(04), 1645–1652. https://doi.org/10.37200/IJPR/V24I4/PR201272
Fajri, C. (2021). The analysis of implementation in public relations to establishment the effort of the brand image coworking ( a study at coworking space ETOS of Yogyakarta ). September, 117–123. https://doi.org/10.12928/commicast.v
Fanulene, C. K., Lengkong, V. P. K., & Dotulong, L. O. H. (2022). Analisis Pengaruh Lingkuangan Kerja, Gaya Kepemimpinan, Dan Pengalaman Kerja Terhadap Kinerja Karyawan Di PT. Angkasa Pura 1 (Persero) Bandar Udara Internasional Sam Ratulangi Manado. Jurnal EMBA, 10(1), 419–428.
Grygiel, J., & Brown, N. (2019). Are social media companies motivated to be good corporate citizens? Examination of the connection between corporate social responsibility and social media safety. Telecommunications Policy, 43(5). https://doi.org/10.1016/j.telpol.2018.12.003
Hidayat, D. W., Siahaan, E. M., Puspitasari, A., & Susiana, S. (2020). Penerapan CSR “The Green Care School Program” di Pertamina Integrated Terminal Balikpapan. Madani Jurnal Politik Dan Sosial Kemasyarakatan, 12(2). https://doi.org/10.52166/madani.v12i2.2008
Ivana, I. D. K., & Islam, M. (2022). Analysis of PT Grab Indonesia’s CSR strategy in facing cuts and capital management during the pandemic. COMMICAST, 3(2), 61–69.
Krywalski Santiago, J., & Moreira Castelo, I. (2020). Digital influencers: An exploratory study of influencer marketing campaign process on instagram. Online Journal of Applied Knowledge Management, 8(2). https://doi.org/10.36965/ojakm.2020.8(2)31-52
Kucukusta, D., Perelygina, M., & Lam, W. S. (2019). CSR communication strategies and stakeholder engagement of upscale hotels in social media. International Journal of Contemporary Hospitality Management, 31(5). https://doi.org/10.1108/IJCHM-06-2018-0484
Lestari, N., & Lelyta, N. (2019). Pengaruh Corporate Social Responsibility Terhadap Kinerja Keuangan. EQUITY, 22(1). https://doi.org/10.34209/equ.v22i1.897
López-Arceiz, F. J., Del Río, C., & Bellostas, A. J. (2020). Sustainability performance indicators: Definition, interaction, and influence of contextual characteristics. Corporate Social Responsibility and Environmental Management, 27(6). https://doi.org/10.1002/csr.1986
Maith, H. A. (2013). Analisis laporan keuangan dalam mengukur kinerja keuangan pada pt. Hanjaya mandala sampoerna tbk. Jurnal Riset Ekonomi, Manajemen, Bisnis Dan Akuntansi. https://doi.org/10.35794/emba.v1i3.2130
Nurjanah, N., & . S. (2021). Csr program pt pertamina based on community empowerment in peat ecotourism development. Sosiohumaniora, 23(2). https://doi.org/10.24198/sosiohumaniora.v23i2.32527
Oktina, D. A., Sari, E. S., Sunardi, I. A., Hanifah, L. N., & Sanjaya, V. F. (2020). Pengaruh penerapan strategi csr (corporate social responsibility) dalam meningkatkan citra perusahaan pada pt. Pertamina (persero) tahun 2018. Competence : Journal of Management Studies, 14(2). https://doi.org/10.21107/kompetensi.v14i2.8962
Oshin-Martin, M. (2017). Corporate Social Responsibility: Johnson & Johnson Creating Community Relations and Value through Open Social Innovation and Partnership across Sub-Saharan Africa. In Corporate Social Responsibility, Sustainability, and Ethical Public Relations. https://doi.org/10.1108/978-1-78714-585-620181007
Pan American Health, & Organization. (2002). Invesment in Health social and Returns. Publicaciones /Publications 140 Rev Panam Salud PublicaPan Am J Public Health, 12(2).
Phillips, R., Schrempf-Stirling, J., & Stutz, C. (2020). The Past, History, and Corporate Social Responsibility. In Journal of Business Ethics (Vol. 166, Issue 2). https://doi.org/10.1007/s10551-019-04319-0
Putra, M. D. N. (2020). Pengaruh Corporate Social Responsibility (Csr) Terhadap Profitabilitas Perbankan Syariah Skripsi. In Fakultas Ekonomi Dan Bisnis Islam Institut Agama Islam Negeri (Iain) Bengkulu.
Rahman, M., & ... (2017). Corporate social responsibility and marketing performance: The moderating role of advertising intensity. … of Advertising …. http://www.journalofadvertisingresearch.com/content/57/4/368.short
Risa, Y. (2020). Community Empowerment as The Corporate’s Social Responsibility: Case Study of PT. Tirta Investama Plant Solok, Indonesia. Varia Justicia, 15(2). https://doi.org/10.31603/variajusticia.v15i2.2940
Said, L. R., Swandari, F., & Said, M. (2021). CSR Programs of Municipal Water Utility Companies for Wetland Communities of South Kalimantan. Estudios de Economia Aplicada, 39(4). https://doi.org/10.25115/eea.v39i4.4480
Sari, I. N., Lestari, L. P., Kusuma, D. W., Mafulah, S., Brata, D. P. N., Iffah, J. D. N., Widiatsih, A., Utomo, E. S., Maghfur, I., & Sofiyana, M. S. (2022). Metode penelitian kualitatif. UNISMA PRESS.
Singh, K., & Misra, M. (2021). Linking Corporate Social Responsibility (CSR) and Organizational Performance: the moderating effect of corporate reputation. European Research on Management and Business Economics, 27(1). https://doi.org/10.1016/j.iedeen.2020.100139
Sitorus, S. H., & Hidayat, R. (2020). The empowered of Pandemic Era: The Role of Corporate Social Responsibility Mitigation of COVID-19. Journal of Social Development Studies, 1(2).
Suamdi, S., & Aii, J. (2019). Rasio kemampulabaan dalam mengukur kinerja manajemen koperasi pada kud “karya muda di desa meninting kecamatan batu layar kabupaten lombok barattahun 2014-2018. Media bina ilmiah, 13(9). https://doi.org/10.33758/mbi.v13i9.238
Sugiyono. (2018). Metode Penelitian Kualitatif dan R&D.Bandung:Alfabeta. In Metode Penelitian Kualitatif dan R & D.Bandung:Alfabeta.
Sugiyono 2013. (2019). metode penelitian kuantitatif, kualitatif dan tindakan.
Susilowati, K. D. S. (2018). The Role Of Social Capital In The Implementation Of Corporate Social Responsibility (Csr): Lesson Learned From Pt. Unilever Indonesia Tbk. Journal of Innovation in Business and Economics, 1(01). https://doi.org/10.22219/jibe.vol1.no01.1-10
Verbin, I. (2020). Corporate Responsibility in the Digital Age. In Corporate Responsibility in the Digital Age. https://doi.org/10.4324/9781003054795
Wahyudi, D., & Adhani, A. (2021). Public relations campaign strategy PT. Pelindo 1 in socializing the Porting Business. Commicast, 2(1), 71. https://doi.org/10.12928/commicast.v2i1.3151
Wu, S., Zhang, H., & Wei, T. (2021). Corporate social responsibility disclosure, media reports, and enterprise innovation: Evidence from chinese listed companies. Sustainability (Switzerland), 13(15). https://doi.org/10.3390/su13158466
Yohana, N. (2021). Model manajemen komunikasi program corporate social responsibility (csr) kampung gambut berdikari pt. Pertamina ru ii sungai pakning kabupaten bengkalis. Commed : Jurnal Komunikasi Dan Media, 5(2). https://doi.org/10.33884/commed.v5i2.2387
Zayyad, H. M. A., Obeidat, Z. M., & ... (2021). Corporate social responsibility and patronage intentions: The mediating effect of brand credibility. Journal of Marketing …. https://doi.org/10.1080/13527266.2020.1728565
Downloads
Published
Issue
Section
License
Copyright (c) 2023 Dias Regian Pinkan
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
License and Copyright Agreement
In submitting the manuscript to the journal, the authors certify that:
- They are authorized by their co-authors to enter into these arrangements.
- The work described has not been formally published before, except in the form of an abstract or as part of a published lecture, review, thesis, or overlay journal. Please also carefully read Commicast's Posting Your Article Policy at http://journal2.uad.ac.id/index.php/commicast/about/editorialPolicies#custom-5
- That it is not under consideration for publication elsewhere,
- That its publication has been approved by all the author(s) and by the responsible authorities – tacitly or explicitly – of the institutes where the work has been carried out.
- They secure the right to reproduce any material that has already been published or copyrighted elsewhere.
- They agree to the following license and copyright agreement.
Copyright
Authors who publish with Commicast agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License (CC BY-SA 4.0) that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.Â
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
Licensing for Data Publication
Commicast use a variety of waivers and licenses, that are specifically designed for and appropriate for the treatment of data:
Open Data Commons Attribution License, http://www.opendatacommons.org/licenses/by/1.0/ (default)
Creative Commons CC-Zero Waiver, http://creativecommons.org/publicdomain/zero/1.0/
Open Data Commons Public Domain Dedication and Licence, http://www.opendatacommons.org/licenses/pddl/1-0/
Other data publishing licenses may be allowed as exceptions (subject to approval by the editor on a case-by-case basis) and should be justified with a written statement from the author, which will be published with the article.
Open Data and Software Publishing and Sharing
The journal strives to maximize the replicability of the research published in it. Authors are thus required to share all data, code or protocols underlying the research reported in their articles. Exceptions are permitted but have to be justified in a written public statement accompanying the article.
Datasets and software should be deposited and permanently archived inappropriate, trusted, general, or domain-specific repositories (please consult http://service.re3data.org and/or software repositories such as GitHub, GitLab, Bioinformatics.org, or equivalent). The associated persistent identifiers (e.g. DOI, or others) of the dataset(s) must be included in the data or software resources section of the article. Reference(s) to datasets and software should also be included in the reference list of the article with DOIs (where available). Where no domain-specific data repository exists, authors should deposit their datasets in a general repository such as ZENODO, Dryad, Dataverse, or others.
Small data may also be published as data files or packages supplementary to a research article, however, the authors should prefer in all cases a deposition in data repositories.
