SYAKHIRA ISWAN, Z.; ROOSTIKA, R. Factors Influencing Online Impulse Buying Behavior: Evidence from Shopee Live. COMMICAST, [S. l.], v. 6, n. 1, p. 64–78, 2025. DOI: 10.12928/commicast.v6i1.12926. Disponível em: http://journal2.uad.ac.id/index.php/commicast/article/view/12926. Acesso em: 10 apr. 2025.